We need to manage the human population in order to protect the Ocean. I remember Dr. Edd Hind-Ozan saying that statement in a conversation we had while planning for the International Marine Conservation Congress in Malaysia (2018). It always stuck with me because it was so true. Humans pose the biggest disturbances that contribute to our major issues in the Ocean (Climate Change, Plastic Pollution, Overfishing, and Marine Pollution). I want to add to the statement that we have to change the way humans behave around the Ocean. Conservation messaging will be important to accomplish behaviour change.

Behaviour change is an important field in Marine Conservation as it explains how to get the attention of a specific target market to change their behaviour for a conservation outcome. Messaging plays a large role in getting people's attention, holding it to educate them, and inspire them to follow the call to action.

For example, Plastic pollution is causing the death of marine mammals, we should stop using single-use plastic. It's a basic message that won't change people's behaviour, but there are ways to make the message more appealing. some people fail hard at that message. 

I talk about two recent incidences that provide great examples of how not to create conservation messages.

Want To Talk Oceans? Join the Speak Up For Blue Facebook Group: http://www.speakupforblue.com/group.

Speak Up For Blue Instagram: https://www.instagram.com/speakupforblue/

Speak Up For Blue Twitter: https://twitter.com/SpeakUpforBlue

Check out the Shows on the Speak Up For Blue Network:

Marine Conservation Happy Hour
Apple Podcasts: https://apple.co/2k4ZB3x
Spotify: https://spoti.fi/2kkEElk

Madame Curiosity
Apple Podcasts: https://apple.co/2xUlSax
Spotify: https://spoti.fi/2V38QQ1

ConCiencia Azul:
Apple Podcasts: https://apple.co/2k6XPio
Spotify: https://spoti.fi/2k4ZMMf

Dugongs & Seadragons:
Apple Podcasts: https://apple.co/2lB9Blv
Spotify: https://spoti.fi/2lV6THt

Environmental Studies & Sciences
Apple Podcasts: https://apple.co/2lx86oh
Spotify: https://spoti.fi/2lG8LUh

Marine Mammal Science:
Apple Podcasts: https://apple.co/2k5pTCI
Spotify: https://spoti.fi/2k1YyRL

Projects For Wildlife Podcast:
Apple Podcasts: https://apple.co/2Oc17gy
Spotify: https://spoti.fi/37rinWz

Ocean Science Radio
Apple Podcast: https://apple.co/3chJMfA
Spotify: https://spoti.fi/3bnkP18

The Guide To Mindful Conservation: Dancing In Pink Hiking Boots:
Apple Podcasts: https://apple.co/31P4UY6
Spotify: https://spoti.fi/3f7hDJw

I am joined by Dr. Steve Box from Rare who tells me about how their Fish Forever Program works with local communities (ex. Fisheries communities) around the tropics to work with them to change their behaviours through action and make their livelihoods more sustainable. 

They take cumulative actions through individual change. 

Rare uses a proven strategy to help conserve coastal habitats within the 12 NM zone, where most of the human pressure takes place, to enable local communities to live a more sustainable livelihood. 

Conservation of the Ocean can be done through individual behaviour change. It doesn't stop at fisheries communities in the tropics. It continues with you and me and the choices we make every day that affect the Ocean. The purchases we make and the way we use resources can change so that we can live for a better Ocean.

Website Links:
https://rare.org/

http://portal.rare.org/en/

Want To Talk Oceans? Join the Speak Up For Blue Facebook Group: http://www.speakupforblue.com/group.

Speak Up For Blue Instagram: https://www.instagram.com/speakupforblue/

Speak Up For Blue Twitter: https://twitter.com/SpeakUpforBlue

Check out the Shows on the Speak Up For Blue Network:

Marine Conservation Happy Hour
Apple Podcasts: https://apple.co/2k4ZB3x
Spotify: https://spoti.fi/2kkEElk

Madame Curiosity
Apple Podcasts: https://apple.co/2xUlSax
Spotify: https://spoti.fi/2V38QQ1

ConCiencia Azul:
Apple Podcasts: https://apple.co/2k6XPio
Spotify: https://spoti.fi/2k4ZMMf

Dugongs & Seadragons:
Apple Podcasts: https://apple.co/2lB9Blv
Spotify: https://spoti.fi/2lV6THt

Environmental Studies & Sciences
Apple Podcasts: https://apple.co/2lx86oh
Spotify: https://spoti.fi/2lG8LUh

Marine Mammal Science:
Apple Podcasts: https://apple.co/2k5pTCI
Spotify: https://spoti.fi/2k1YyRL

Projects For Wildlife Podcast:
Apple Podcasts: https://apple.co/2Oc17gy
Spotify: https://spoti.fi/37rinWz

Ocean Science Radio
Apple Podcast: https://apple.co/3chJMfA
Spotify: https://spoti.fi/3bnkP18

The Guide To Mindful Conservation: Dancing In Pink Hiking Boots:
Apple Podcasts: https://apple.co/31P4UY6
Spotify: https://spoti.fi/3f7hDJw

Last week we celebrated the Ocean in epic fashion; however, this week I ask the question: what do we do now?!

This year on Speak Up For The Ocean Blue, I am going to be focusing in on how to change our behaviours to live for a better Ocean. Check out the Podcast to find out more.

What behaviour do you need to change so that you can live for a better Ocean? Share your thoughts in the Speak Up For Blue Facebook Group: http://www.speakupforblue.com/group

Check out the new Speak Up For The Ocean Blue Podcast App: http://www.speakupforblue.com/app.

Speak Up For Blue Instagram: https://www.instagram.com/speakupforblue/

Speak Up For Blue Twitter: https://twitter.com/SpeakUpforBlue

Check out the Shows on the Speak Up For Blue Network:

Marine Conservation Happy Hour
Apple Podcasts: https://apple.co/2k4ZB3x
Spotify: https://spoti.fi/2kkEElk

Madame Curiosity
Apple Podcasts: https://apple.co/2xUlSax
Spotify: https://spoti.fi/2V38QQ1

ConCiencia Azul:
Apple Podcasts: https://apple.co/2k6XPio
Spotify: https://spoti.fi/2k4ZMMf

Dugongs & Seadragons:
Apple Podcasts: https://apple.co/2lB9Blv
Spotify: https://spoti.fi/2lV6THt

Environmental Studies & Sciences
Apple Podcasts: https://apple.co/2lx86oh
Spotify: https://spoti.fi/2lG8LUh

Marine Mammal Science:
Apple Podcasts: https://apple.co/2k5pTCI
Spotify: https://spoti.fi/2k1YyRL

Projects For Wildlife Podcast:
Apple Podcasts: https://apple.co/2Oc17gy
Spotify: https://spoti.fi/37rinWz

Ocean Science Radio
Apple Podcast: https://apple.co/3chJMfA
Spotify: https://spoti.fi/3bnkP18